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February 17, 2012

London fashion week 17th february

TUPAC MARTIR TO DESIGN 7 SHOWS FOR THE LONDON FASHION WEEK: VIVIENNE WESTWOOD, ROKSANDA ILINCIC, TEMPERLEY, JWA, THOMAS TAIT, HOUSE OF HOLLAND AND MATTHEW WILLIAMSON

After the recent world premiere of his new fully-staged multidisciplinary work, Nierka, visual designer Tupac Martir will be presenting lighting designs for the most awaited collections at the London Fashion Week.

The trailer of Nierka, in which the director showed his artistry in the use of new technologies, was released today and can be watched at Vimeo: http://vimeo.com/36921768

Tupac Martir, visual designer and director of Satore Studio said today "After the emotional and artistic ride that was the creation of Nierka and the tremendous support that I got from my cast and crew, I am really looking forward to collaborating with the designers in their collections at the London Fashion Week."

The lighting for Vivienne Westwood s collection is designed to contrast with the traditional look of
the building; the catwalk will be lit in a daylight tone, with a combination in some cases of a tiny touch of tungsten in order to warm up the catwalk.

The overall theme for Roksanda Ilincic s show is a clear autumn day, very modern but with a touch of
the classical Victorian look, using inspiration from cathedrals and the way that light travels across the windows in similar buildings.

For Temperley, the space is not only used as a venue, but rather as the introduction for the collection, creating an environment that is similar to some of the memorials or great halls of the 19th century. Using single sources of light in the different areas as people are walking into the
venue, the idea is to create a space that looks vast and grand. The halls will have single sources of light, to create the illusion of light travelling through the space.

Tupac Martir also commented "Building on last year's presentation and the theatricality to the show at the Turbine Hall of the Tate Modern, this year we are looking to create an atmosphere unlike what is usually observed at The Royal Opera House for Matthew Williamson s collection. By using
the different windows and spaces in the building, we will create different sources of light that will be hidden to the audience. Most of the guests of the show would have been at the hall, but most of them have seen the place lit for cocktails and intermissions, never for a show of this kind."

For further PRESS information please contact Patricia Fernandez at patricia.fernandez@satorestudio.com

To watch the trailer of Nierka: http://vimeo.com/36921768

Notes to editors
Tupac Martir is a visual designer and creative director with a varied portfolio of projects in the arts and entertainment international scene. He has provided production design, visuals and lighting direction for Elton John, Sting & Jon Bon Jovi at Buchanan s Forever, Beyoncé, Alexander McQueen, Stella McCartney, Vivienne Westwood, Coachella Music & Arts Festival, Nederland Dans Theater, the Mexican Telethon and L'Elisir d'amore with Ramon Vargas at the Mexican National Opera House, among others. His work has been published in major publications, such as Wallpaper* Magazine, Live Design and LSI, and he is well-known for creating unique productions for several art forms, like fashion, music, theatre, opera and ballet. Currently, Tupac is working on projects in the UK, US, France, Japan, Latin America and Russia, as well as the touring of Nierka his new multidisciplinary production, which was recently premiered in London at the Peacock Theatre in January 2012.

Satore Studio creates lighting and visual design for productions in music, dance, fashion, theatre and opera. With innovative projects worldwide, our world-class specialist teams combine state-of-the-art technology with unique design to enhance the spectators experience.

The studio has worked with major organisations and significant artists, including Alexander
McQueen, Vivienne Westwood, Stella McCartney, Louis Vuitton, Coachella, Elton John, Beyoncé and Sting, among others.

As a specialist in arts and entertainment design, we bring a unique understanding of audience and
artists needs for everlasting memories.

Links
www.satorestudio.com
www.nierka.com

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